How West Monroe Cut Hours of Managing Swag

West Monroe transformed its fragmented swag operations by partnering with Avail, reducing a 40-hour weekly workload to just 2 hours while supporting everything from rebrands to gifting.

Client Overview

West Monroe is a digital services firm with a fast-moving culture and national footprint. Before Avail, they managed their swag through a patchwork of vendors, tools, and manual processes—an approach that was draining valuable internal time and limiting scalability.

As the firm continued to grow, their marketing and operations teams needed a smarter solution to manage employee programs, client gifting, event support, and sales enablement at scale.

The Challenge

West Monroe’s internal team was spending over 40 hours a week managing swag requests. These included new hire kits, sales rep gear, client gifts, tradeshow support, and employee apparel—each request requiring its own round of emails, sourcing, shipping, and follow-up.

With hundreds of requests coming in every month, things were becoming unmanageable. There was no system for intake, no centralized visibility, and no easy way to track what was going where or why.

The firm also had a major rebrand on the horizon. They needed a partner who could not only support daily execution but help roll out a new brand identity across every touchpoint—fast.

The Solution

West Monroe partnered with Avail to centralize all swag-related workflows in one place. We started by onboarding their full sales team—more than 400 reps—into the Avail App. Each rep could submit requests through a simple interface, while internal stakeholders retained visibility and approval control at the department level.

Our team helped execute the rebrand with coordinated product updates and high-volume sourcing across multiple departments. Using our project intake system, we reduced internal admin time from 40 hours a week to just 2.

We also implemented departmental segmentation inside the platform, giving West Monroe fine-tuned control over access, reporting, and budget tracking by team. This allowed the primary contact to stay strategic while our team took care of day-to-day execution.

Today, West Monroe uses Avail for everything from new hire programs and event fulfillment to personalized gifting, on-demand projects, and inventory-based store programs—all within a single system.

The Outcome

  • Weekly swag management time cut from 40 hours to 2
  • 400+ sales reps onboarded to the Avail App for easy project intake
  • Seamless rollout of a firm-wide rebrand across all merchandise and programs
  • Fully organized departmental structure inside the platform with clear visibility and controls
  • Scalable support for employee programs, events, client gifting, and fulfillment

What started as a time-saving fix turned into a scalable, all-in-one system for brand execution across the entire organization.

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